Gas Jeans

Stand | BERLIN

Bread & Butter Fair 2012

2012

APRIL was commissioned the Gas Jeans stand for the Bread&Butter Fair 2012.

The structure was designed as an open landscape for the clients to walk around with various episodes taking place: from the bar and storage doubling as an exhibition box through the use of wallpaper documenting the history of the Gas Jeans campaigns., to the main gallery, a see-through black box, appearing to hover over the clothing.

TEAM: Francesco Tiribelli, Alessandro Farinella,   

         Francesca Rogers

 

Gas Jeans

Stand | FLORENCE

Pitti Immagine Fair 2012

2012

The stand for the Pitti Immagine fair was an adaptation of the stand for Berlin. Based on the same concept the gallery exhibiting the clothing was in the interior of the historical fort, with the suspended black box on the exterior, diagonally coming out of the side of the building, defining the space for the reception and bar.

TEAM: Francesco Tiribelli, Alessandro Farinella,   

        Francesca Rogers